The Importance of Genuine Connection with Leanne O'Sullivan

Summary

In this episode Rebecca chats with Leanne O'Sullivan, a digital marketer with 25 years of experience, discusses the evolution of the digital space and the importance of staying on top of trends.

She emphasises the need for continuous marketing and building strong referral networks. Leanne also highlights the value of personal connections and genuine conversations in business relationships.

Leanne shares tips for sparking conversations and building connections, such as asking questions, researching the industry, and following up with personalised messages. Leanne appreciates the Champagne Lounge community for its welcoming and diverse environment.

Key Takeaways

• Continuous marketing is essential, even during challenging times.
• Building strong referral networks and working with trusted connections is crucial for long-term success.
• Authentic conversations and genuine interest in others help build meaningful business relationships.
• Personal connections and shared experiences create a sense of community and support.

To join The Champagne Lounge Community go to: https://www.thechampagnelounge.com/join

Connect with Leanne:

• Website: adventuredigital.com.au
• Instagram: https://www.instagram.com/leanne_O_

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Chapters

00:00 Introduction and Background
03:05 Continuous Marketing and Staying on Top of Trends
06:26 The Power of Referral Networks
09:17 Building Business Relationships Through Authentic Conversations
19:12 Creating a Supportive Community: The Champagne Lounge Experience