Hi there, I'm Rebecca 👋
At 22, I packed a small bag and booked a one-way ticket to Sydney with my laptop and just $500 in my pocket as I boarded that plane.
With little money but determined to make my new hometown work, I did whatever I could to make ends meet, and after a year of rejection letters and polite ‘No’s’, I discovered the only way for me to stay and get my Permanent Residency was if I started my own business and sponsored myself!
And so, my first production company, Deli Agency was born, signing global networking behemoth, LinkedIn as its first client.
Fast forward a decade and my namesake production company is now now operating worldwide across Australia, New Zealand, UK and the United States working with business leaders, course creators and speakers make an impact on the world through video.
Due to demand, in 2018 I launched her my own dedicated studio in Sydney, Pyrmont Studio and even premiered my own brand, Rebecca Saunders.
When Covid hit, I literally had 100% of my production clients cancel shoots and revenue hit zero. At that point I told my staff I was closing the business, for good. But after a week of sleepless nights tossing and turning, I knew, once again, failure wasn’t an option - I called the team back in and we set to work on transforming the business.
Ironically, 2020 became my biggest year since opening her business and I hit the 7 figure mark for the first time!
In a truly incredible coming of age tale, the pandemic turned out not to be purely just a professional success for this “Video Ninja”, and after 25 years wearing a wig I decided that I was ready to reveal herself to the world.
My love of the small screen started early. I was lucky enough to land a PR intern job after uni and in a short period of time I was able to negotiate a client’s handbag onto the set of the hit TV show, Gossip Girl.
The thrill of that moment – seeing my product on screen – cemented the huge impact small screens have on revenue.
In 2017, David Fairhurst came to me and said “Becca, I've written a feature film and I wondered if you'd like to produce it". The Deli Agency wouldn't exist today without David's continued support and skills, so my answer was an undoubtable yes.
Quite frankly the entrepreneur in me thought “how hard can it be – let's make a movie!"
Turns out it's a lot of work!
You may notice from time to time that my hair colour changes a lot. Since the age of 7 I’ve had alopecia universalis. Having this condition impacts only one thing – my hair – and it means I don’t have any hair anywhere! It took decades for me to build the courage to be openly public about it both professionally and personally.
Learning to be confident in my own skin has been life-changing.